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The purpose of the Economic Indicators scorecard is to provide the public, elected officials, and City staff with a current snapshot of San Francisco’s economy. This scorecard presents timely information on economy-wide employment indicators, real estate and tourism.

The Tourism summary provides a monthly view of three San Francisco hotel indicators: occupancy rate, average daily rate (ADR) and revenue per available room (RevPAR). Average daily rate represents the average rental income per paid occupied room and RevPAR represents this average daily room rate multiplied by the occupancy rate.

Hotel Occupancy Rate was 84.1 Percent in October 2015

October 2015’s occupancy rate of 84.1 percent is a 0.6 percentage point decrease from the prior month, September 2015, and a 0.1 percentage point increase since October 2014, the same period of the prior year. Note that the month-to-month comparison uses seasonally adjusted data.


Hotel Indicators

October 2015’s average daily rate of $276.60 is a 2.9 percent decrease since September 2015, the prior month, and a 5.0 percent increase since October 2014, the same period of the prior year. The revenue per available room in October 2015 was $232.66, a 3.5 percent decrease compared to September 2015 and a 5.1 percent increase since October 2014. Note that the month-to-month comparisons use seasonally adjusted data.


Data on hotel indicators comes from Colliers PKF Consulting “Trends in the Hotel Industry – Northern California” monthly reports.


Please click first on the chart above and then on the “Download” button in the bottom right corner of the visualization to view and download the data displayed in the chart.

Last updated: 2/9/2016 3:31:15 PM